While attending a recent social media meetup there was a discussion about using Facebook. The idea pitched was that Facebook was a great way to network and find like-minded individuals to further professional goals. The question asked was how does one balance personal and business interests?
The dilemma is a tough one and the presenter did a great job of explaining how you should be yourself and people will learn to recognize that you post both personal and business information. While a feasible strategy for many, I choose a different path.
Divide and Conquer
For me, the answer to the question lies in refusing to answer the question. I use Facebook exclusively for personal purposes (hence I am not linking to my Facebook profile even though I have a great vanity URL). I use LinkedIn for business purposes. So please, follow me at my LinkedIn profile here – http://www.linkedin.com/in/robertallenbrady. So that is how I handle the question. What about you?