BingAds often gets viewed as the red-headed step-child of the PPC industry, but they try really hard to win us over. The latest case in point arrived in my inbox today.
Accredited Professional Program Is Now Free
From the body of the email I received:
Our accreditation exam has moved to a different platform that is easier to navigate. A score of 80 percent on the 100-question exam is still required to achieve Accredited Professional status, but now we offer the exam at no charge.
So there you have it folks. You can now go and get BingAds Accredited for free (unlike AdWords and their $50 fee every year).