Google reported $6.82 BILLION in revenue for Q2 2010 and most of it comes through AdWords. Awhile back I wrote a series of posts detailing some of the most serious mistakes I’ve seen in AdWords accounts. I call them the 13 Deadly Sins of AdWords.
These mistakes can kill your AdWords performance, so I made a convenient checklist to quickly diagnose any issues. Consider me your priest and this checklist is your confession.
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