Tag Archives: adCenter

Bing! And Then There Were Two

As has been reported everywhere, Microsoft finally got their hands on Yahoo’s search. Some say the move is necessary to create a viable competitor to Google’s monopoly. Some bemoan the death of Yahoo (since they’re the only “old school” search … Continue reading

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Take the Microsoft adExcellence Test Free Through May 31st

Microsoft adCenter (their competitor to Google AdWords) is offering free testing on their adExcellence program (the equivalent of being AdWords certified) through May 31st to launch their new company-level accreditation. Companies can achieve this certification when they have 3 employees … Continue reading

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The Tortoise and The Hare: adCenter vs. AdWords

If asked to describe AdWords as an animal, most would probably call them the 800-pound gorilla. However, yesterday I had the distinct thought that maybe Google is more like the hare from Aesop’s fable and surprisingly, Microsoft may very well … Continue reading

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