Tag Archives: landing pages

How to Craft an Irresistible Call to Action for Your Landing Pages (Guest Post)

You have everything in place. Your landing page is designed properly. Your copy is easy to scan. And you even have powerful testimonials that increase your credibility. But you’re still not converting…Why? One of the most common conversion killers I … Continue reading

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4 Ideas for Landing Page Forms (Guest Post)

Your landing page forms can make or break your online lead generation efforts. And yet, so many companies get their forms wrong. From irrelevant questions to forms that go on for a mile, online marketing is rampant with poor-converting forms. … Continue reading

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Case Study – A High-Cost, Competitive Term and Landing Page

This is a guest post written by Akin Tosyali, president of Clix Marketing, a PPC-exclusive company. Special thanks to David Szetela, who you should follow on Twitter. I read an article a while back in Wall Street Journal that quoted Best … Continue reading

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Small Business PPC – Landing Page Strategies

You set up your AdWords account. You made a couple campaigns with a couple of ad groups. Your keywords are tightly themed in each keyword and you have two different ads running in each. Now you can just sit back … Continue reading

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